Nando’s chicken shortage: how the pandemic has made supply and demand tougher to predict
- Written by John Boylan, Professor of Business Analytics, Lancaster University
Shutterstock/easyknotcoco
Peri-peri chicken fans were disappointed and frustrated when Nando’s announced the temporary closure of nearly 50 restaurants. A chicken shortage has been blamed, and while reactions to the closures were satirised on social media, the problem is a serious challenge for the company.
Hungry customers will no doubt be...