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Nando’s chicken shortage: how the pandemic has made supply and demand tougher to predict

  • Written by John Boylan, Professor of Business Analytics, Lancaster University
Nando’s chicken shortage: how the pandemic has made supply and demand tougher to predictShutterstock/easyknotcoco

Peri-peri chicken fans were disappointed and frustrated when Nando’s announced the temporary closure of nearly 50 restaurants. A chicken shortage has been blamed, and while reactions to the closures were satirised on social media, the problem is a serious challenge for the company.

Hungry customers will no doubt be...